A recent poll reveals a majority of U.S. adults plan to spend less on holiday gifts this year, reflecting broader economic concerns. According to the NBC News Decision Desk Poll, 55% of respondents intend to cut back on gift spending compared to last year, while only 9% plan to spend more. This shift in spending habits is a direct response to inflation's impact on personal finances. The poll also highlights significant partisan differences in economic outlooks, with Democrats and independents more likely to spend less on gifts (61%) than Republicans (41%). Income plays a role, too, with lower earners (under $50,000) more inclined to reduce gift spending (67%) compared to higher earners (over $100,000, 43%). Gender disparities exist as well, with women (62%) more likely to spend less on gifts than men (48%). Additionally, 43% of respondents report cutting back on holiday spending beyond gifts due to economic conditions, while 57% remain unaffected. The economy remains a top concern, with 64% perceiving the country as heading in the wrong direction. Despite this, 59% of respondents consider 2025 a positive year for their families. Personal finances are a concern, with 41% reporting the same financial situation as last year, 35% worse, and 24% better. Inflation and rising living costs are the most pressing economic issues, according to 44% of respondents, surpassing healthcare costs (13%). The poll, conducted online from Nov. 20 to Dec. 8, surveyed 20,252 adults with a margin of error of plus or minus 1.9 percentage points. These findings offer a comprehensive insight into Americans' economic outlook and spending habits during the holiday season.
